I support, or don’t support, businesses for these reasons; their prices, quality, and service. I go to certain restaurants because I like their food, not because the owner is a Christian. I buy from businesses because of their products, not because they voiced disapproval of something I also disapprove of. Think about this. What is the overall reaction toward Christians when they become outraged over the personal views of a business owner? Are we endearing anyone to the cause of Christ? How about businesses you presently support, do you know the views of each and every owner? Will you continue to support them as long as they keep their mouths shut? Does you’re supermarket sell alcoholic beverages? Do they sell questionable magazines? Where do we draw the line on these things?
Idolatry was a hot button problem with the early church. Temples erected for idols abounded and their practice of idol worship was part of the economy. In Romans chapter 14, Paul the apostle speaks to the mature Christian who buys meat in the marketplace that had been recently sacrificed to an idol. Paul doesn’t rebuke the mature one for buying the meat, but rather rebukes him for hurting the weaker Christian who thinks it’s wrong to buy or eat it. Go ahead, read the text. There’s no doubt in my mind that we have it wrong these days. Is this a testament to the weakness of Christianity in America?
I have had some wonderful conversations with atheists, liberals, and homosexuals. We got along very well, and some even responded with comments like, “You’re not hateful like other Christians I've met.” Or, “You’re the first Christian I've ever spoken with that gave me good answers and wasn't antagonistic toward me.” No, I don’t have a “Coexist” bumper sticker on my car, but I don’t have a “Destroy an Opportunity” sticker either.
You cannot win someone to Jesus Christ by being socially argumentative. The right kind of boycott can lower prices, but the wrong kind will lower the perception of Christianity.